The missing link
Do you know what's actually driving your strategy?
Adapted from Seth Godin's impact matrix
Impact needs strategy and execution working together.
But staying aligned is an ongoing challenge – quite naturally, priorities shift and teams drift, frustrating everyone involved.
When you can't see, communicate, and check your strategy easily, your collective effort feels pointless.
Imagine if you could make it purposeful instead.
Common paths, common setbacks
Don't waste time and money repeating mistakes others have made
Path 1
Traditional
Team tools come first, but stay siloed; org-wide visibility relies on Excel, PowerPoint, and time from your best people
Every update triggers a cascade of manual work, copy-pasting data, reconciling documents, updating analyses, and more.
Result: High (and hidden) total cost of capability
Path 2
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Business dictates tools; teams forced to fit ways of working into one rigid vendor ecosystem
Setup is heavy, adoption is patchy, and team tools remain via "shadow IT"
Result: You're locked in to high (and rising) enterprise-scale costs, teams get frustrated, and the promised end-to-end visibility remains elusive.
Path 3
Best Fit
Purpose-built for lightweight strategy governance; works with tools your teams already use (and prefer)
Quick setup, low transition risk, with built-in consolidation, analytics, and best practice guides
Result: A connected toolset, at lowest total cost of capability, capped for predictability
Create a living, breathing strategy
Strategy might be born on slides, but it comes to life on JourneyLab.
Create (and maintain) a connected portfolio, from enterprise to team
Show the golden thread linking purpose, strategy, value drivers, and roles.
Track and visualise contribution, not just "alignment"
Make executive-ready reporting effortless for project leads; get drill-downs in one click.
Get insights for your whole portfolio, instantly
Unlock better decisions sooner with trends, trajectories, breakdowns, and insights on-demand, out of the box.
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